Camping Insieme: Building a Business Where Everyone Belongs

Tucked away in the peaceful Italian countryside, Campeggio Naturista INSIEME is more than just a campsite. It's a place where people gather, connect, and create lifelong memories surrounded by nature. But what makes this place truly special isn't just the view or the vibe  - Its the people behind it, and the way they're building the business together. 

From day one, the founders of Campeggio Naturista INSIEME knew they wanted to do things differently. Their goal wasn't just to run a campsite but to create a community one where everyone involved, from guests feels a sense of ownership and belonging. 

Turning Guest into Co-Owners 

To bring that vision to life, Campeggio Naturista INSIEME partnered with Share Council, a platform that makes co-ownership accessible, fair, and simple for businesses of any size. Through Share Council's system, the team at Campeggio Naturists INSIEME used STAK to let Guest become co-owners of their company. 

Using a Dutch legal structure called a STAK (Stichting Administratiekantoor), Share Council helped Campeggio Naturista INSIEME to offer ownership certificates to their team. These certificates give employees a share in the profits and future value of the company, all while the core management keeps the long-term steady and clear. 

This setup doesn't just reward people for their hard work, It motivates them to think and act like business owners. Every guest they welcome very improvement they suggest, and every decision they make it powered by the knowledge that they are building something they truly belong to. 

learn more about STAK by joining us at our next webinar!

A Modern Approach to Hospitality 

For Campeggio Naturista INSIEME, using Share Council wasn't just a Financial decision, it was a reflection of their values. Hospitality isn't only about offering a place to stay; it's about creating an environment where people feel welcome and connected. By giving their team a real stake in the business, the company built a culture where collaboration, loyalty, and personal investment go hand in hand.

Its proof that modern can thrive when success is shared and that community is just as important behind the scenes as it is around the campfire. 

By choosing co-ownership, Like Campeggio Naturista INSIEME shows that running a business doesn't have to follow the old rules. When employees are also co-owners, their connection to the brand becomes personal  and that energy shines through in everything they do, from welcoming guests to shaping new ideas for growth. Thanks to Share Council platform, what started as a dream under the italian sun has grown into a thriving and future-proof community, built on trust, shared ambition, and the simple belief that success is better when its shared.